I was fascinated to see yesterday that the famous study of the ’6 Degrees of Separation’ has now reduced to just 3.74 Degrees of Separation according to a new study published by Facebook.

Of course our marketing team have been working hard behind the scenes to build our network on Facebook and Twitter and I’ve long found Linked In to be an excellent source of new clients and contacts across the globe. But this all takes time and that’s something that not many of have in abundance. By the time I’ve looked at the news, my updates, chatted to a colleague in the US, tweeted about a new property and that’s all before my first coffee then frankly I’m exhausted. So how important is all this ‘stuff’?

Social Networking

For me and my business then it’s vital. My clients could come from anywhere in the world and making sure that we are accessible in all corners of the globe is only possible if we keep up to date with on-line networking. I prefer ‘on-line’ to social networking as for me, these networks and distribution channels are one of the most vital sources of new clients and referrals. I liken these activities to attending 3 networking events every day with breakfast in London, lunch in New York and dinner in Sydney. And as those of you who attend business functions know, there’s very little that’s ‘social’ about any of this. Getting out there and grabbing every potential client is at the core of every business and frankly I adore the fact that I am just 3.74 degrees away from everyone.

So, in the spirit of on-line networking come and join French Riviera Property Search on Facebook, Twitter and Linked In

See you on-line…somewhere in the world.